Hearts & Science, part of Omnicom Media Group (OMG), is pleased to announce that Paul Payne will be joining the agency as chief strategy officer in Australia.<\/p>\n
He will oversee Hearts\u2019 strategy and planning product at a national level, as well as support new business activities.<\/p>\n
Payne has over 20 years\u2019 experience in strategic roles across media, creative and branding agencies. Most recently he co-founded the ThinkTruck, a fast-moving strategy and creative consultancy. Prior to that Payne held a broad range of senior positions, including the role of chief strategy officer in Australia, APAC and the USA for agencies including Mediacom, and OMG companies OMD and PHD.<\/p>\n
Hearts & Science is the newest agency in OMG\u2019s suite of media agencies and focuses on using both data and emotional connections to deliver on customer journey value drivers.<\/p>\n
Jeremy Bolt, CEO of Hearts Australia, is delighted to have Payne back in OMG and believes the addition of Payne to the growing Hearts team and client portfolio comes at a perfect time. Bolt said: \u201cThis is a pivotal time both in the Hearts journey and the broader industry. We have all been challenged by recent events to rethink how we look at things. For our clients one of the opportunities is to look at how they connect with people and to ask how they can play an increasingly valuable role in their lives. For Hearts this is by designing and delivering more innovative customer journeys and experiences. \u00a0Now more than ever this is about business success, not just media success.\u201d<\/p>\n
\u201cPaul brings a wealth of experience to drive strategy for our clients at this time.\u201d<\/p>\n
Payne added: \u201cI\u2019m chuffed to be joining the Hearts team. They are a great bunch of people using data and technology in innovative ways to open up fresh possibilities for brands. Helping to grow this spirit of invention and exploration is what excites me the most.\u201d<\/p>\n
Payne will start at Hearts on 1 July 2020.<\/p>\n","protected":false},"excerpt":{"rendered":"
Hearts & Science, part of Omnicom Media Group (OMG), is pleased to announce that Paul Payne will be joining the agency as chief strategy officer in Australia. He will oversee Hearts\u2019 strategy and planning product at a national level, as well as support new business activities. Payne has over 20 years\u2019 experience in strategic roles […]<\/p>\n","protected":false},"author":18,"featured_media":19357,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[112],"tags":[],"class_list":["post-28127","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-team-hearts-en-au-2"],"acf":[],"yoast_head":"\n